Prato is the place COCOU calls home. It’s in the middle of Tuscany and at the heart of Italian textile history. Our company is InSeta. We’ve been working for decades immersed in this productive atmosphere, surrounded by the amazing fabrics from Prato and by all the cloths that inspire us the imagery of faraway places. Cashmere, ramie, silk and alpaca are just some of the yarns we work with, always with some anti-
ordinary finishing, unique across Italy, to create outstanding fashion collections that can always tell authentic stories, with never-ending passion and a hint of luxury.
When it comes to making great textile products, there’s wisdom and artisanal mastery. We value both: we need the knowledge of all the techniques, stories, traditions and magic we find all over the world and we need how to translate them into fashion, especially using our delicate and exquisitely light fabrics. Every garment by COCOU is a product of our skill and every solution we find comes from enthusiasm, precision, and experience: you can see it in the vivid colors and in the innovative prints we create by using as little water as possible; you can witness it in the diverse style of our apparel, imagined for various shapes and occasions – from pure urban casual, to the moments of great elegance; you can also see it in the eclectic patterns prototyped and hand-drawn by our artist, each with a unique story, ready to be worn on your skin.
Traveling for us is real life school. From the inspiration we collect like shells from the shore from a diversity of countries and places, we always take new ideas home with us that you always see translated in our accessories and items, so that they can always be unique in style and especially comfortable and cozy to wear. But as much as we love exploring around the planet, we especially like valuing our territory, by using
a production strategy that truly supports the local economy and that minimizes waste. This is why, even though our inspiration always comes from afar, our fabrics always come from Tuscany, a lifelongguarantee of excellence in Italy and all over the world.
What are you looking for?
Our shop is transforming like a butterfly and it will very soon be ready for you. In the meantime, we will keep in touch and share our updates, shall we?